By Jason Zweig | Apr. 11, 2017 11:32 am ET
Image credit: Gerard David, “The Annunciation” (1506), The Metropolitan Museum of Art
LPL Financial Holdings, the Boston-based independent brokerage, is moving to prevent its affiliated financial advisers from claiming they are “conflict free.”
On Monday LPL removed those words from its web site following a story in The Wall Street Journal showing that some advisory firms claim to be “conflict free” on their public websites even though they also list numerous potential conflicts in their disclosures to government regulators.
LPL also asked its advisers to review their websites “for any use of that language and address the concerns that have been raised,” said a spokeswoman for the firm.
Source: WSJ.com, MoneyBeat blog, http://on.wsj.com/2p1RvJp