Posted by on Jun 1, 2010 in Blog, Columns |

By Jason Zweig | May 29, 2010  12:01 a.m. ET

Image credit: Cover of LIFE Magazine (photo by John Dominis), June 8, 1962, collection of Jason Zweig


On May 28, there was a “flash crash.” If you didn’t notice it, that is because it occurred not in 2010, but in 1962. Its aftermath offers some clues on what might happen in the wake of this year’s flash crash on May 6.

“The stock market careened downward yesterday,” reported The Wall Street Journal on May 29, 1962, “leaving traders shaken and exhausted.” The Dow Jones Industrial Average fell 5.7% that day, down 34.95, the second-largest point decline then on record.

 “The drop took place on volume so heavy,” added the Journal, that the “ticker wasn’t able to finish reporting floor transactions until 5:59 p.m., two hours and 29 minutes after the market closed.”

Like this year’s flash crash, the “market break” of 1962 came after a run-up in the market that had led many investors into complacency. In 1961, stocks had risen 27%, with leading technology stocks like Texas Instruments and Polaroid trading at up to 115 times earnings.

Then, without warning, stocks “broke.”

Some blue chips, like AT&T, came down relentlessly all day. But others broke with a snap that terrified investors unaccustomed to volatility. Around 2:48 p.m., International Business Machines Corp. crashed like a boulder pushed from a cliff. IBM, which had closed the day before at $398.50, fell from $375 to $365 on four sickening downticks within two minutes, hit $360 six minutes later and bottomed at $355 at 3:17 p.m. The shares had fallen 5.3% in 19 minutes. Less than six months earlier, IBM had traded at $607.

The plunge in smaller stocks like Brunswick Corp. was even sharper. At 3:08 p.m., the company traded at $24. By 3:20 p.m., it had hit $21.75, down 9.3% in 12 minutes. That was 22.3% down from its opening price.

Some of the parallels between the two flash crashes are uncanny.

In this year’s crash, many trades, especially in exchange-traded funds, went off at prices wildly different from the orders investors had placed. Likewise, in 1962, “some orders were executed at prices substantially different from those which prevailed when the order was entered,” an investigative report by the Securities and Exchange Commission noted the following year.

Some high-frequency traders, which use powerful computers to make markets in stocks, stopped trading in this year’s flash crash at the very moments when the market needed liquidity most urgently.

In 1962, high-frequency trading didn’t exist, but “specialists” did. By law, specialists were obligated to try to maintain a fair and orderly market for each stock on the floor of the exchange. However, concluded the SEC’s report, “At no time during the day did the specialist intervene in sufficient volume to slow the rapid deterioration of the market in IBM.”

Even without the Internet, fear spread quickly in 1962. Investors piled into brokerage firms’ “board rooms,” where wall-mounted boards displayed market prices. “It was standing room only at Merrill Lynch, Pierce, Fenner & Smith,” reported the Journal, “with spectators lined up three or four deep in the customers’ gallery there.”

As the SEC report noted a year later, “The markets’ erratic behavior prompted concern and caused bewilderment at home and abroad. The frenetic activity of the break resulted in large and sudden losses for many and gains for some … this break had a strong and immediate psychological impact upon the Nation.”

Traumatized investors bombarded the White House with complaints and pleas for help. And they voted with their feet, in what the SEC called a “general public disenchantment with the market.” As households slashed their purchases of stocks, 8% of stockbrokers left the business throughout 1962, and “the pinch was felt” even by giant firms like Merrill Lynch, whose net earnings fell by half from the year before.

While investors didn’t bail out of mutual funds en masse, they sharply cut back on their new fund investments. It took two years for fund sales to regain their former level.

The 1962 flash crash stepped up public pressure on the SEC and Wall Street to clean up trading procedures. But by the summer of 1968, billions of dollars’ worth of trades were going astray every month, and the major stock exchanges had to close down on Wednesdays so brokers could get a midweek breather to catch up on processing delays.

The crash of 1962 is a reminder that markets always have been messy and that investors’ morale always has been fragile. What’s more, the problems the regulators sought to solve nearly a half-century ago are still with us today. They probably will be tomorrow, too.


Source: The Wall Street Journal


Supplemental materials:

From The Wall Street Journal:

“Abreast of the Market,” May 29, 1962

“The Market Plunge,” May 29, 1962

“Heller Says Economic Prospects Provide No Basis for Sharp Stock Market Drop,” May 29, 1962

“SEC Probes Market to See if the ‘Pros’ Helped Trigger Drop,” May 31, 1962

From the Securities and Exchange Commission:

Memo to President Kennedy from economist John Kenneth Galbraith

Memo to President Kennedy from economist Walter Heller

Memo on “The Present Decline” from the President’s Council of Economic Advisers