Image Credit: Christophe Vorlet
By Jason Zweig | April 13, 2018 12:13 pm ET
Just about every investor wants safety, income and growth.
A small real-estate investment trust — Safety, Income & Growth Inc. — claims to offer exactly that. Its ticker symbol? SAFE.
Yet investing nirvana is never within easy reach, and financial labels don’t always mean exactly what they say….
To read the rest of the column:
The Wall Street Journal, https://blogs.wsj.com/moneybeat/2018/04/13/do-you-like-that-stock-or-do-you-just-love-its-ticker/
For further reading:
Books:
Jason Zweig, Your Money and Your Brain
Jason Zweig, The Devil’s Financial Dictionary
Benjamin Graham, The Intelligent Investor
Articles:
For further reading:
Chapter Five, “The Stock Ticker,” in Edmund Clarence Stedman, ed., The New York Stock Exchange (New York, 1905)
Michael J. Cooper, Orlin Dimitrov, and P. Raghavendra Rau, “A Rose.com by Any Other Name”
Adam L. Alter and Daniel M. Oppenheimer, “Predicting Short-Term Stock Fluctuations by Using Processing Fluency”
T. Clifton Green and Russell Jame, “Company Name Fluency, Investor Recognition, and Firm Value”
Alex Head, Gary Smith, and Julia Wilson, “Would a Stock by Any Other Ticker Smell as Sweet”
Martijn J. van den Assem, “Company Name Fluency and Stock Returns”
Xuejing Xing, Randy I. Anderson, and Yan Hu, “What’s a Name Worth? The Impact of a Likeable Stock Ticker Symbol on Firm Value“